Identity & Package Design

As the world’s leading chocolate producer, Nestlé wanted to add a premium line of boxed chocolates to their large chocolate family of brands. Chocolatier was developed to increase consumer perception of the quality of chocolate produced by Nestlé in the Swiss chocolate tradition. Nestlé Tresor Du Monde enhanced the family of brands and introduced a new premium chocolate  product in the Nestlé family, and also created an increase in the perceived quality of all Nestlé chocolate products through highlighting their longstanding chocolate making tradition.